I’m mega into Mulberry lately. I never really was a fan. I considered the bags as okay, but not that fascinating. Sometimes even a bit dull. Yes, the bayswater was (and still is) an enormous it bag, but nothing special in my eyes. But suddenly something changed! In my opinion they really stepped up their game and nowadays I almost love every single piece. So what happened?
I think it started with the arrival of Johnny Coca, but first a little throwback to the beginning. Mulberry was founded in 1971 in Somerset, England. The founder, Roger Saul, based the logo ( a tree) and name on the trees he would pass every day on his way to school. Since you can consider Mulberry as very British, Saul tried to make a combination of city (London) and country (Somerset) concerning his designs. Bags like the Bayswater and Alexa (named after Alexa Chung) became real icons and luckily, that very British identity is still very important and always present nowadays. In a more modern way of course. I personally love that British country vibe, but maybe that’s because I always dream of Somerset hahahah. Continue reading In love with Mulberry